Why Samarinda
Many businesses and organisations outside Java need systems as good as those of big-city companies, yet they are served less often. Their needs have their own character too: branches far apart, unreliable internet, and teams used to working over WhatsApp.
We started from those conditions. The systems we design keep working on a weak connection and sync once they are back online. We work remotely with clients across Indonesia and can meet in person when a project needs it.
What we do
We work in three connected areas:
- AI agents and customer service: AI customer service, WhatsApp and Telegram bots, and an omnichannel inbox for CS teams.
- AI and LLM integration: Otora AI Gateway to connect applications with many AI models, and AI built into ERP systems, apps, and websites.
- Business systems: SaaS and subscription platforms, ERP, payment gateway integration, workflow automation, and web and mobile apps.
How we work
Every project goes through four stages. We learn how things work today, agree the scope and screens in writing, build in small versions you can try straight away, and support your team after launch.
A good system follows the way a team works, then gradually makes that work lighter.
What we stand by
- Process first, technology second.
- Connect existing apps before adding new ones.
- Deliver in stages, so feedback comes early.
- The data and system documentation belong to the client.
Working with us
The easiest way to start is to tell us about one process you most want to fix. Send a message by WhatsApp or e-mail, and we will reply with follow-up questions and a suggested first step. Our official company details are on the legal information page.